Graphic Designer – Marketing
Wednesday, September 30th, 2009Starcom USA
Graphic Designer – Marketing
Job Responsibilities:
The graphic designer contributes to the creation and development of visual brand elements for the agency as well as new business. The position reports to the Marketing Communications team, for which he/she designs brand and executive communications aimed at a number of audiences, both internal and external. The graphic designer’s other focus (often taking priority and the bulk of his/her time) rests with New Business team activities, preparing engaging business presentation visuals and materials – both digital and analog –to sell the agency in to prospective clients and business partners. Specific duties and practices are as follows:
New Business
- § Creation and design of all New Business documents for Starcom
§ Design and layout templates, covers and breaker pages in keeping with the pitch themes
§ Distribute templates early in pitch process to minimize necessity to re-layout documents
§ Generate images to embed into presentation through scanning, searching the Internet, and image manipulation of various file formats including EPS, pdf, jpeg, gif, tiff, psd and others generally used for desktop publishing
§ Support and/or manage the overall visual layout of presentation and all accompanying materials, including the print formatting of published booklets
§ Creation/development of CD labels and other resource packaging; this may include proposing and managing the purchase of outside materials (i.e. special binders, jewel cases, CD printing, etc…)
§ Creation of room decorations, pitch “gifts” or other pitch theater
§ Design nameplates for Starcom employees and clients attending presentations
§ Printing documents in a timely and high quality fashion
§ Managing a large volume of print projects with internal printer and external vendors
§ Creation of materials for submission to media award competitions
§ Developing graphic look and layout
§ Contributing to “theater” of the award submissions
§ File maintenance (in both digital and hard copy format) of all new business correspondence and presentations
§ Ensure that the most recent credentials and case studies are always available and in good visual quality/format
§ Serve as a first response for New Business visual resource questions
§ Monitor availability of digital layout programs and make appropriate recommendations for agency purchase
§ Work on ad hoc agency projects
§ Work in this area also requires monitoring workload, with guidance from Marketing Communications Director, to ensure that ad hoc projects do not interfere with primary responsibilities
Marketing Communications
- § Creation of materials for submission to media award competitions
§ Developing graphic look and layout for awards submissions and Cannes boards
§ Contributing to “theater” of the award submissions
§ File maintenance (in both digital and hard copy format) of all marketing communications projects
§ Design and production of all materials and artistic communications related to in-house agency events
§ Creation, brainstorming, production and materials management/distribution/storage for house ads on behalf of the agency
§ Purchase and selection, as needed, of high quality stock photography for various agency projects
§ The creation and production of visual elements for press kits
§ Creating the front-end – and if possible – the back end of website presentations that support new business development
§ Template design and development of PowerPoint/Keynote presentation for use in speaker conference appearances and internal employee presentation
§ Acting as primary contact for the storage and sharing of corporate headshots and all corporate photo assets
§ Maintenance and development of all agency logo graphic standards and assets
§ Creation of signage for internal events and to announce internal client wins
§ Print production and template production for elevator banks signs, including promotion announcements and internal ad campaigns
§ Occasional graphic consult only on various agency presentations outside our scope of actual production
§ Specific visual support around the agency anniversary, annual meetings, quarterly Director meetings, client win festivities, etc…
§ Design of internal agency magazine showcasing agency product
§ Design duties and/or template creation on agency reports, including newsletters and report
Duties will expand based on the ambitions and capacities of the designer. They may come to encompass: video editing skills and consultation; digital photography skill development and touchup; web site creation, development and maintenance; and strategic consultation on myriad agency branding initiatives, unit launches, event themes and creative endeavors.
Reporting structure: Reports to the Director of Marketing Communications with shared responsibilities across New Business and Marketing Communications teams.
Tabitha:
Tabitha.Dosch@sparksmg.com

















